Support a Cause | Culture Video

Pro Edit Increase connection

Give light to a charitable cause that your business aligns itself with to demonstrate your brand’s values. This template uses a multi-person piece to camera format and follows this story structure:

  • Grab attention 
  • Introduce the cause 
  • Explain the purpose 
  • Describe the impact 
  • Call to action 
Use this template

Shots used in this template

Present something interesting/impactful

Grab Attention

Introduce the cause

Explain the purpose

Why should people care?

Describe the impact

Speaking shot
How to get involved

Call to action